Measure the audience, the action and the delivery.
Explore profiles and visitors, break down customer attributes, measure first-party campaign interactions and inspect every activation run from one operational view.
Audience reports
Filter profiles, visitors or both and group results by the attributes that matter.
Campaign interactions
Record decisions, impressions and actions for first-party content campaigns.
Push delivery
Follow targeted, sent, accepted, failed and invalid-token results by day.
Activation history
Inspect audience size, eligible records, additions, removals, rejections and errors.
Profiles by loyalty tier
68,920 profiles
Illustrative interface values
Ask focused questions of customer data
Reports reuse the same audience-rule language as segmentation. Filter by attributes, recency and segment membership, then choose the dimensions to summarize.
- Search known profiles, anonymous visitors or both.
- Render results as bar, doughnut, pie, table or headline text.
- Control breakdown dimensions and result limits.
- Query a saved report through the API for another workflow.
Operational answers, not a black box
What was targeted?
Connect campaign results to the audience definition and inspect who qualified before interpreting delivery.
What reached the destination?
Separate eligible, sent, added, removed and rejected records instead of treating every sync as a single number.
What needs attention?
Use statuses, timestamps, duration and recorded errors to find a failing activation or delivery workflow.
Connect customer insight to activation.
Build reports from the same first-party data that powers your audiences and customer experiences.
Explore reporting